Meeting room booking software drives efficiency
Meetings can represent a huge cost for a business in both salaries and the time and inefficiency to coordinate. Meeting room booking software can facilitate meeting set up, increase efficiency and effectively reduce the cost of running meetings.
How Conversation is Reshaping Commerce-The way people buy goods and services has changed with the advent of AI and bots. It has taught the commercial world that people love to talk. These technologies led to higher preference for brands that meet consumer needs on demand, understand and speak their language, and offer something valuable as the communication progresses. For […]
Make Them-A successful digital content message is one that generates results. Getting your audience to pay attention to your content is only half the job and the other half is getting them to take action. On our last episode of the Digital Signage Content Best Practices vlog series, we learn the best practice in digital signage content […]
Conveying Emotions Through Avatars-Avatars are everywhere these days. These graphical representations are used in gaming, social networking, and even marketing to characterise humans in a virtual environment. Just around a week ago, Vodafone’s latest employee, Kiri, was introduced to the public. She is an AI simulation developed as a digital assistant using FaceMe’s latest technologies. She is incredibly […]
Spread the Brand Love-Having a recognisable element remain consistently on your content can help you build trust around your brand, wherever it is published. This week on our vlog series, we learn the best practice in digital signage content branding with Alech. Watch more of our weekly vlog series! We post weekly. Read more articles
Self-Ordering Kiosks: Not Just for Restaurants-As technology progresses with time, we see a lot of restaurants embrace self-ordering kiosks. These happily cut long lines and wait times, especially for customers who come for the “fast” part of fast food. Some are apprehensive that kiosks pose threats to jobs and decrease the value of face-to-face interaction. But despite the criticism, innovators […]
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Personalization in Retail
One of the key benefits of cloud-based digital signage or digital media is the ability to tailor content by screen, location, weather, time of day, age and gender of the viewer etc. In this video, Leon Condon, Engagis CEO, talks about some real life examples that will stimulate your thinking about how you can communicate with a large and dispersed audience but in a personal way
The future of retail
The retail environment is changing rapidly. While the majority of retail transactions happen in-store, at least part of the customer journey is online. Smart retailers are bridging both online and physical/offline and using digital media and digital signage to capture valuable data to enhance the personalisation of messaging and offers.
Visualisation, which drives emotional engagement as well as efficiently communicating information, can be done though images, video or augmented reality using holograms